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    Trump-Backed WLFI Token Starts Trading with $30B Value Then Falls 12% on Debut


    TLDR

    • WLFI traded at $0.246, down 12% from its opening price of over $0.30.
    • 24.67 billion WLFI were released at launch, 24.67% of total supply.

    • WLFI reached a $30B fully diluted valuation based on 100B total supply.

    • The Trump family reportedly earned $500M from the project to date.


    World Liberty Financial’s native token, WLFI, began trading on major cryptocurrency exchanges Monday, opening above $0.30 before dropping by over 12%. As of 18:40 GMT, the token was priced at $0.2186, according to data from CoinMarketCap.

    WLFI is backed by the Trump family and was launched as the governance token of World Liberty Financial, a decentralized finance (DeFi) platform introduced in 2024. The platform focuses on bringing traditional financial tools to blockchain networks.

    The token’s fully diluted valuation (FDV) exceeded $30 billion at launch, based on its total supply of 100 billion tokens. The launch, as a result, moved WLFI to 31st among global cryptocurrencies by market capitalization, as per CoinGecko rankings.

    Token Allocation and Circulating Supply at Launch

    Of the 100 billion WLFI tokens, 24.67 billion were released into circulation on the first day of trading. This circulating supply includes 10 billion tokens allocated to World Liberty Financial Inc. and 7 billion to Alt5 Sigma Corporation, which adopted WLFI as part of its treasury strategy.

    Additional tokens—2.8 billion—were assigned for liquidity and marketing purposes. Another 4 billion tokens became available to early investors through the Lockbox process. Concurrently, these investors had participated in early rounds at $0.015 and $0.05 per token.

    The remaining 75.33 billion tokens remain locked. These include 33.51 billion for the team, 19.96 billion for the treasury, 16 billion from the public sale that remains locked, and 5.8 billion for strategic partners, all under vesting schedules.

    WLFI Trading Activity and Political Scrutiny

    WLFI is now live on major platforms such as Binance, OKX, Bybit, and is planned for support by Coinbase, Gate, and Upbit. Binance listed WLFI pairs with USDT and USDC. Blockchain monitoring service Lookonchain reported that three presale wallets transferred 160 million WLFI—worth approximately $51.2 million—shortly after the launch.



    World Liberty Financial’s entrance to the market follows growing political scrutiny. Critics, including U.S. lawmakers and ethics experts, have raised concerns over the Trump family’s active involvement in crypto ventures while Donald Trump oversees U.S. regulatory policy on digital assets.

    The White House has said Trump’s assets are held in a trust managed by his children, and it denies the existence of conflicts of interest related to WLFI or other holdings.

    Despite the initial price drop, early investors saw returns of up to 20 times their original investment based on current market prices, according to The Block’s data. WLFI’s launch also drove a 400% increase in perpetual derivatives volume the day before trading went live.

    WLFI’s Role in DeFi and Stablecoin Expansion

    WLFI functions as a governance token within the World Liberty ecosystem. Token holders vote on changes to the protocol, incentive programs, and growth strategies. The project, as a result, operates primarily on Ethereum and integrates with Aave V3 for lending and borrowing services.

    Alongside WLFI’s trading debut, World Liberty Financial expanded its stablecoin, USD1, to the Solana blockchain. USD1 is already live on Ethereum, BNB Chain, and Tron, and holds a $2.6 billion market cap, ranking as the sixth-largest stablecoin.

    Shortly after WLFI trading began, World Liberty Financial reportedly used 2 million USD1 to buy 6.5 million WLFI at $0.3078, according to Arkham data.



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