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    Marriott International ($MAR) Stock: Room Growth and New Brands Lift Q2 Amid Flat U.S. RevPAR


    TLDR

    • Q2 adjusted EPS was $2.65; stock trades at $260.40 after a 0.49% rise
    • Worldwide RevPAR rose 1.5%, driven by 5.3% international market growth
    • Net income was $763M; adjusted EBITDA totaled $1.42B, up 7% YoY
    • Record development pipeline hit 590,000+ rooms; net rooms grew 4.7% YoY
    • Series by Marriott and citizenM brands added to expand midscale, lifestyle reach

    Marriott International (NASDAQ: MAR) trades at $260.40 on August 5, 2025, as of writing,  gaining 0.49% following its second-quarter earnings release.

    Marriott International, Inc. (MAR)

    Adjusted diluted earnings per share stood at $2.65, up from $2.50 in Q2 2024. The company posted net income of $763 million and adjusted net income of $728 million. Adjusted EBITDA reached $1.415 billion, representing 7% year-over-year growth.

    While global RevPAR increased by 1.5%, driven by a 5.3% rise in international markets, U.S. and Canada RevPAR was flat, reflecting softness in select service and government-related travel segments.

    Expansion Drives Performance

    Marriott added approximately 17,300 net rooms during the quarter, bringing year-over-year room growth to 4.7%. At quarter-end, Marriott operated over 9,600 properties with about 1.74 million rooms. Its development pipeline reached a record 3,858 properties and more than 590,000 rooms. Over half of this pipeline lies in international markets.



    Conversions made up around 30% of room signings and openings, underscoring their strategic role in the company’s expansion efforts. Marriott expects net room growth to approach 5% for the full year.

    Launch of New Brands and Loyalty Growth

    Marriott continued to evolve its brand portfolio with two major developments. It launched Series by Marriott™, a regional collection brand targeting midscale and upscale segments. Its founding deal includes the Fern portfolio in India. Marriott also completed the acquisition of citizenM, a lifestyle hotel chain, further strengthening its appeal to younger and urban travelers.

    Meanwhile, Marriott Bonvoy membership surged to nearly 248 million, showing growing consumer engagement with the platform.

    Financial Overview

    Base management and franchise fees totaled $1.2 billion, a 5% increase from the year-ago period. Incentive management fees hit $200 million, led by international hotels, while owned and leased hotel revenues grew to $113 million.

    General and administrative expenses fell slightly to $245 million, and interest expense rose to $191 million due to higher debt levels. Total debt stood at $15.7 billion at quarter-end, with cash holdings of $0.7 billion.

    Shareholder Returns and Long-Term Performance

    Marriott repurchased 2.8 million shares for $700 million in Q2. By July 30, total returns to shareholders reached $2.1 billion via buybacks and dividends. The company remains on track to return $4 billion by year-end.

    Despite a year-to-date decline of 6.19%, $MAR is up 24.44% over the past year, 70.82% over three years, and 207.89% across five years, outpacing the S&P 500 in the long term.

     





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